Tag: Sinek

Book Notes – Start with Why – Sinek
Manipulation only works for so long (transactional interactions) , inspiration builds loyalty Golden circle What – how – why Most use what to explain what they do, but decisions are often based on “gut” – which reverberates with why. When we believe what someone else believes (why) we feel more connected to that. Consistently going…

Book Notes – Together is Better – Sinek
OK book, very short, not very detailed but many pictures. Intent seems to be to read in a few mins and pass it on. Clearly theme is team being a group of people who trust and help eachother and aren’t afraid to take on risks together. Leaders inspire and want to make everyone else better.…

